EGYM Wellpass acquires FitReserve in the USA

EGYM is expanding into the fast-growing US market for corporate fitness and health. To this end, EGYM has now acquired FitReserve, an all-access studio and fitness network based in New York.

Megan Smyth, Philipp Roesch-Schlanderer, Nicolas Stadtelmeyer

FitReserve has a network of nearly 2,000 studio and fitness partners offering 600,000 classes in over 60 major metropolitan areas nationwide. As part of EGYM Wellpass, FitReserve - originally designed as a direct-to-consumer membership - is now available exclusively to Wellpass' corporate clients.

“Entering the largest and most important corporate fitness and wellness market in the world brings tremendous growth potential for EGYM Wellpass. We are impressed by how dynamically FitReserve is already developing in the USA. The brand has a high level of acceptance among the most popular providers in the American fitness sector. We have always envisioned the $20 billion corporate wellness market in the US as a strategic expansion opportunity for EGYM Wellpass. We are excited to now make this vision a reality with the acquisition of FitReserve and its world-class studio and fitness partner network.” Philipp Roesch-Schlanderer, CEO EGYM

In March 2024, EGYM acquired Hussle, the British provider of corporate wellness solutions, and two years earlier the French market leader Gymlib. By joining forces with FitReserve, EGYM Wellpass is further expanding its position as a leading global provider of corporate wellness solutions. More than 16,000 Wellpass corporate customers with millions of employees have access to 20,000 fitness and wellness facilities in Germany, Austria, France, Belgium, the UK and now the US.

“We are thrilled to become part of the EGYM family and look forward to continuing Wellpass' success in Europe in the U.S.,” said Megan Smyth, founder of FitReserve and EGYM's new Director of Partner Sales in North America. Our mission has always been to attract new customers and generate additional revenue for our studio and fitness partners. As part of EGYM's network of companies, we are now realizing this mission on a larger scale while helping employees lead healthier, more active lives.” Megan Smyth, Gründerin FitReserve und neue Direktorin für Partnervertrieb in Nordamerika bei EGYM

Quelle: BODYMEDIA/EGYM
Bild: BODYMEDIA/EGYM

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