The German high-tech fitness company eGym, based in Munich, announced today, that it will acquire the entire mobile application business of Netpulse Inc., based in San Francisco, the leading provider of customized apps for fitness facilities. The current CEO of Netpulse, John Ford, will become the new CEO of eGym North America. The new CEO of Netpulse will be Alex Peacock, who has served as Chief Commercial Officer of the company up to this point. The Chairman and Co-Founder of Netpulse, Tom Proulx, will join the Board of Directors of eGym. The parties involved agreed not to disclose any details of the transaction.
eGym CEO Philipp Roesch-Schlanderer said: "Through our distribution partnership, we developed the idea of working together with our customers, club operators, to help them fully take advantage of the potential of mobile digital technologies for their gyms. For both of our companies, meaningful fitness data for all members is the most important aspect of our work. Valid digital training documentation is an essential factor for successful training, sustained high motivation and, last but not least, for more profitable gyms."
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